In this blog article, you will learn how to create a WhatsApp business account for yourself.
First, did you know that WhatsApp can now be used to make chatbots, provide customer service, and market your goods or services to the people you want?
Yes, you read it correctly.
WhatsApp has launched a new productive platform, dubbed “WhatsApp Business,” to help businesses grow.
If you want to do all of the things we talked about before, you can use this platform. For example, you can interact with your customers and sell your product or service.
This is very advantageous for businesses of all sizes, from small start-ups to major multinational corporations. Companies can now communicate with their customers in real time, whether it’s to give them important alerts or to have a conversation with them.
APIs may also be used to automate WhatsApp Business, allowing you to save time and money. It can also send messages, respond to requests, and show catalogs. It also lets you work with other automation tools.
Steps to create a WhatsApp Business Account
WhatsApp Business is a 100% free application. It is available for download through the Apple and Android app stores. Create a WhatsApp Business account by following the simple steps shown below:
1. Download WhatsApp Business App
The WhatsApp Business application is available for download from the Apple App Store and the Google Play Store with relative ease. It may be downloaded to your device. In terms of aesthetic distinction, there is virtually little variation between the WhatsApp and WhatsApp Business logos. It is necessary to run the application once it has been downloaded.
2. Agree to Terms of Service and Press Continue
In light of the recent modification to the WhatsApp Business policy, you may wish to review the Terms of Service. Later on, you’ll need to accept it and continue by clicking the Continue button.
3. Make a WhatsApp Business Account
Making a WhatsApp Business Account may be accomplished in two ways. Either by utilising your existing phone number and turning it into a business number, or by getting a new phone number just for WhatsApp Business. We urge that you use a different phone number.
In this step, you’ll be asked to provide the phone number that you’d want to use to register for a WhatsApp Business account. You’ll be presented with a variety of options, such as using the default phone number (now) or selecting a new phone number. You have the option of selecting the appropriate number. Please keep in mind that each WhatsApp Business Account has a single phone number assigned to it.
After you have completed this step, you must verify your phone number with the service provider.
4. Verify WhatsApp Business Phone Number
Input the phone number that you’d want to be associated with your WhatsApp Business app in the appropriate field. Verification of the phone number is accomplished by SMS or phone call.
For verification, you will get an SMS with a 6-digit number, which will be collected by WhatsApp Business and stored in your phone’s phone book. Alternatively, if you are using the number somewhere else (not on the present device), you will need to manually input it.
If you do not get an SMS, you may contact the number to confirm it.
5. Convert WhatsApp to WhatsApp Business (Applicable for Users Who are Using Personal WhatsApp)
When utilising your personal WhatsApp number, you must transfer all of your personal data to WhatsApp Business, or you may be charged. Images, videos, chat messages, and contact numbers will be sent to the WhatsApp Business account for further processing.
Furthermore, in order for WhatsApp to continue, you must grant it permission. If you’ve activated two-factor authentication, you’ll be prompted to input the code. Following this, all of the information will be sent to the WhatsApp Business profile. Depending on the size of the media, this procedure might take several minutes.
6. Grant Permissions for WhatsApp Business to Access Files
You must give WhatsApp Business permission to access your contacts and media files in order for it to work better than before. This will assist you in communicating with your customers as well as exchanging files with other people.
7. Setup WhatsApp Business Profile
The last step in setting up a WhatsApp Business account will be completed if you have successfully completed all of the previous procedures mentioned. As a result of the demand for business information, you will be presented with the following characteristics in this box:
Include your company’s official name, which will be used to connect with your target audience.
A picture for your profile: This might be the logo for your company.
Select the appropriate category for your company from the drop-down menu that appears on the right.
Describe your company’s operations in 256 characters or less.
The official matching address of your firm should be included here as well.
Additional information may be entered in the Explore Business Tools window once this step is done. It’s also possible to not do this step at all and give the information later.
Additional fields
You may include information such as the hours of operation, an email address, and a website URL in your business profile.
You may use a catalogue to display a list of the items and services that your firm provides.
The use of messaging technologies allows you to programme automatic answers, which is a handy means of communication.
It is preferable to complete all of the essential fields in order to increase the visibility of your company’s brand. This will increase the trustworthiness of your company, and you will be able to communicate with your customers without any hesitation.
Be mindful of.
In order to avoid spamming the account, make sure that only prioritised alerts are sent over this channel. Consider the following scenario: If you over-promote to your clients and they report you as spam, there is a great likelihood that your WhatsApp Business account will be suspended.
If you are using your personal phone number for business reasons, you may migrate your conversation history and media assets to the WhatsApp Business account in a matter of seconds.
Making a switch between a WhatsApp Business and a WhatsApp Personal account: If you decide to go from a WhatsApp Business to a WhatsApp Personal account, you will be unable to transfer the conversation history.
Managing multiple accounts at once: You can manage both your WhatsApp Business and WhatsApp Personal accounts on the same phone.You must, however, use two distinct phone numbers in order to do this.
WhatsApp Business Account Messaging Automation
In terms of functionality, WhatsApp Business accounts and the WhatsApp Business APIs are wholly distinct entities. It is possible to take WhatsApp automation to a whole new level with the help of WhatsApp Business APIs. You will be able to create WhatsApp chatbots, link to a customer relationship management system, and much more!
Messaging automation is an innovative tool that allows you to connect more effectively with your consumers. With features such as WhatsApp auto-reply (away message), welcome messages, and rapid answers, you can stay connected with your contacts. There are a lot of ways that WhatsApp can be used for business.
Using business messenger templates, you can make each message automation uniquely yours. They can be used for both inbound and outbound marketing campaigns with these fully customizable WhatsApp templates. They can be used for both.
Verifying your WhatsApp business account will give your account a significant boost in branding and reputation, as well as increase the legitimacy of your account.
The following article is recommended reading: How to Switch Your Phone Number to a Separate WhatsApp Business Account (English).
Final Word
WhatsApp Business is a flexible platform for businesses who want to automate their customer service processes. In contrast, when a company is able to care for, connect, and interact with its customers through great customer service, it has a lot of options.
